Posts tagged Ethics
Cost Psychology: Is Price Equivalent To Our Expectations?
Jul 5th
Yes, absolutely! Not only is payment a form of exchange for goods or services, it is a determining factor for human beings to gauge how much we expect from the experience we’ve bought into.
Think about it, when you sit down to a meal at a two star restaurant, you expect two star food and two [...]
Gen Y: Hard at Work
Feb 23rd
Psychology and expectations of Generation Y: “Technology is largely responsible for the shift in expectations and employers’ willingness to adapt to them. Some of the world’s most visited Web sites, such as Facebook and YouTube, made their creators millionaires before their 30th birthdays. For some Gen Y-ers, this is ammunition when entering the work force.
“Companies desperately want to be a part of the Web 2.0/user-generated content, MySpace, YouTube phenomenon. Who better to guide that shift than Gen Y?” asks Matt Dornic, 26, president of the public relations firm 3 Dog Communications.” (Excerpt from cnn.com)
